Visual Social Marketing For Dummies by Krista Neher (eBook)

This book offers a road map for how companies and brands can develop a strategic visual social marketing strategy as an extension to their overall marketing and social media plans. From defining goals, to selling in to senior leadership and creating, curating and promoting highly visual content across a range of social media platforms, readers will be given the toolkit needed to implement a best-in-class visual marketing program, regardless of their budget or headcount.

About The Author

Krista Neher is the CEO of Boot Camp Digital and an international speaker. Krista has deep roots in strategic marketing, having spent over 5 years working at Procter & Gamble on some of the biggest brand launches. She is now a leading consultant, speaker and educator on social media marketing, having created one of the first accredited social media certification programs.

Publisher ‏ : ‎ Wiley (1 January 2014)
Language ‏ : ‎ English
Author  :  Krista Neher
Type  :  eBook (PDF)
ISBN  :  9781118772256