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Killer Web Copy Vol 1 (eBook)
Copywriting is basically marketing. Copywriting is persuasive and it promotes an overall idea about a company, product or service. It is one of the most important aspects of marketing.
Copywriting can include anything from slogans to articles. Understanding copywriting is essential to being able to successful run a marketing campaign.
Basic copywriting has the single intention of selling. The reason for the copy is to sell a product or service. When it comes to website copywriting, though, there are two main intentions.
Language : English
Type : eBook (PDF)
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