Killer Web Copy Vol 2 (eBook)

The Extreme Importance of a Headline in Copywriting

The headline of a sales copy is perhaps the most important part of the whole piece. The headline is what grabs the reader’s attention and gets them to read the rest of the copy. It is the first thing they see and can be the key to the whole copy.

It is essential for every copywriter to fully understand what it takes to write a good headline. It is also important for a copywriter to understand why the headline is so important.

Language ‏ : ‎ English
Type  :  eBook (PDF)